"My hope is that you’ll walk away empowered to better serve your clients & make all their hair dreams come true!"
I recorded a free video masterclass that'll teach you everything I wish they taught us in beauty school about cutting hair.
In this feature, Matt Beck from Free Salon Education highlights a toning technique from Joico focused on achieving bright, healthy blondes without sacrificing lift. The video walks through a controlled three-zone application using liquid gloss toners to ensure even saturation, consistent tone, and maximum shine. With an emphasis on speed, precision, and hair health, this approach combines toning with conditioning and bond-building benefits—giving stylists a modern way to refine blondes while maintaining strength and shine.
I recorded a free video masterclass that'll teach you everything I wish they taught us in beauty school about cutting hair.